Recent Experience
Manager Web Development ยท Hul Hub
May 2021 โ€“ Dec 2024 ยท Full-Time
  • Led WordPress and front-end teams to deliver multiple enterprise-grade, client-facing websites.
  • Defined technical architecture for custom themes, plugins, and integration layers.
  • Improved Core Web Vitals and page speed across key assets, contributing to better SEO and UX.
  • Collaborated with designers, backend engineers, and marketing stakeholders in Agile sprints.
Web Developer & Maintainer ยท ABN Finsights Academy
Dec 2020 โ€“ Jul 2021 ยท Part-Time
  • Maintained and enhanced WordPress-based learning platforms.
  • Optimized UI, responsiveness, and SEO for education-related pages.
  • Implemented new modules and content templates for courses.
SBT Japan & Earlier Roles
Assistant Manager IT Web ยท SBT Japan (SMC Pvt. Ltd.)
2017 โ€“ 2020 ยท Full-Time
  • Owned UI/UX and front-end work for large automotive portals.
  • Implemented new layouts, filters, and search interfaces to improve lead quality.
  • Collaborated with backend teams working in PHP / CodeIgniter.
  • Mentored junior designers and developers.
Sr. UI/UX Designer ยท Future Tech Vision
May 2017 โ€“ Aug 2017
  • Designed UX flows and interfaces for web applications.
  • Converted UX wireframes into responsive front-end code.
Freelance & Consulting
Freelance / Consulting โ€“ Global Clients
2010 โ€“ Present ยท Full-Time / Project-Based
  • Delivered 100+ projects across WordPress, WooCommerce, Shopify, Angular, React, CodeIgniter, and Laravel.
  • Worked as a long-term partner for agencies such as Navazon Digital, THC Marketing Team, and e-Tailing Pakistan.
  • Handled full lifecycle: requirements, IA/UX, development, testing, optimization, maintenance.
  • Supported US- and EU-based clients with remote collaboration, clear communication, and reliable delivery.
Internships โ€“ DG Harbour & Invortex Technologies
2011 โ€“ 2012
  • DG Harbour โ€“ Web Designer & Developer (Jul 2012 โ€“ Sep 2012).
  • Invortex Technologies โ€“ Jr. Front-End Developer (Jun 2011 โ€“ Aug 2011).
  • Gained hands-on experience on early commercial projects.